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A lecture about Tea Industry Development under 'One Belt One Road'Initiative was held in the School of Public Affairs
On March 22, the School of Public Affairs (PAS) invited Mr FANG Guoqiang to give a lecture about tea industry under 'One Belt One Road' initiative. Mr FANG is the CEO of Huangshan XinAnYuan Organic Tea Development Co.,Ltd (hereinafter referred as XinAnYuan) and the President of Anhui Tea Industry Association.


The lecture attracted nearly 100 people, among them Professor SONG Wei, Dean of PAS, LIU Yinghua, Director of PAS International Affairs Office, TIAN Yu, Director Assistant of PAS International Affairs Office, ZHU Feiming, Vice President of Anhui Tea Industry Association, ZHANG Wei, Officer of Anhui Provincial Agriculture Commission, MENG Shoudong, Director of Anhui poverty relief program department, and students of PAS, including international students mostly from 'One Belt One Road' route countries, etc. Reporters from Anhui TV and Huangshan TV came to record the lecture as well.


Mr FANG told three episodes about himself and XinAnYuan, which illustrated his startup and XinAnYuan's blueprint.



The first episode was Mr FANG's own experience for this tea business. At the beginning, he was nothing but a man looking for opportunity to cooperate with big tea companies about the idea of organic tea production. With the help of local tea growers, they built a partnership with a famous tea company in Zhejiang. After years of efforts, XinAnYuan gradually increased market share and influence. As a result, they succeeded in organic tea branding and company running.


The second episode was the stories of tea exporting. Due to European's restricted rules in food safety, some qualified tea was offgrade in Europe. However, XinAnYuan's tea won European certification for 15 consecutive years because they never use fertilizer. XinAnYuan's tea garden became the largest Chinese organic tea supplier in Europe, meanwhile, it took a large portion in national tea exporting. In May 2010, a manager from a German tea company visited XinAnYuan and treated tea growers with red packet. He promised to carry on this kind of treatment every year as well as organise a tour to Germany for tea growers.


The third episode was about XinAnYuan's diplomatic tasks. In both Beijing Olymipic Games 2008 and Shanghai EXPO 2010, XinAnYuan was nominated as one of the official tea suppliers. When Russian Prime Minister Medvedev visited China and USTC in 2013, XinAnYuan's tea was presented as a gift for him. Mr FANG said they will insist on sustainable development and persue tea growers''Chinese Dream'through quality organic tea exporting. He wished long term cooperation with USTC and invited students and teachers to their tea garden.



In Q&A section, the audience asked many meaningful questions, such as the competitiveness of organic tea, cultivation and irrigation of organic tea, S&T innovation in XinAnYuan, future planning in global market and support to'One Belt One Road' route countries organic tea growing. Mr FANG answered all the questions and concluded the lecture.


At last, Dean SONG Wei awarded Mr FANG as the graduate students' practice teacher on behalf of PAS. Dean SONG hoped to cooperate with XinAnYuan in the future, in order to promote tea industry and S&T innovation for both sides under the lead of 'One Belt One Road' initiative.

The School of Public Affairs, USTC

2017-03-30

 
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